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Homes & Rooms

Defining Style with Designer Ashley Goforth

April 3, 2017
White slipcovered sofas with raspberry pillows before a wall of windows

Text: Andrea Fanning
Photography: Michael Hunter

One of Houston’s top designers, Ashley Goforth brings new life to an out-of-date abode with classic looks that transform the space into an ideal home for a young family with an impressive art collection.

Pale grey living room with gilt chairs, pink pillows and a marble fireplace
Framed panels of de Gournay on silver tea leaf paper infuse the dining room with artistic elegance, while an antique French crystal chandelier shines above a custom dining table surrounded by contemporary chairs in traditional upholstery and nail-head trim. A zebra rug adds a hint of pattern pizzazz.
Framed panels of de Gournay on silver tea leaf paper infuse the dining room with artistic elegance, while an antique French crystal chandelier shines above a custom dining table surrounded by contemporary chairs in traditional upholstery and nail-head trim. A zebra rug adds a hint of pattern pizzazz.
Pink and white sitting room with a limestone mantel and a leopard-topped gilt stool
The homeowners’ collection of art and antiques inspired vignettes in each room, such as the one above featuring a centuries-old gilded French mirror and ornate Ethiopian crosses.
The homeowners’ collection of art and antiques inspired vignettes in each room, such as the one above featuring a centuries-old gilded French mirror and ornate Ethiopian crosses.
The renovation included painting the exterior red brick with a bright coat of white.
The renovation included painting the exterior red brick with a bright coat of white.
In the foyer, a gold console from Shabby Slips greets guests with a simple and thoughtful vignette (one of Goforth’s signatures), while an abstract painting by Adele Sypesteyn leads the way into the living area.
In the foyer, a gold console from Shabby Slips greets guests with a simple and thoughtful vignette (one of Goforth’s signatures), while an abstract painting by Adele Sypesteyn leads the way into the living area.
Fresh hues, clever pattern plays, and slipcovered sofas and chairs make these spaces easy to enjoy.
Fresh hues, clever pattern plays, and slipcovered sofas and chairs make these spaces easy to enjoy.
Subtle yet striking wallpaper in Sigourney from Quadrille elevates the style with a nod toward chinoiserie in the breakfast room, as does a scallop fixture from Circa Lighting. Bungalow 5’s take on Chippendale chairs featuring pagoda rooftops and corners, fretwork, and a few Gothic flourishes punctuates the look. Highlighting the kitchen’s Calcutta marble countertops and clean lines are modern, industrial-style pendant lights.
Subtle yet striking wallpaper in Sigourney from Quadrille elevates the style with a nod toward chinoiserie in the breakfast room, as does a scallop fixture from Circa Lighting. Bungalow 5’s take on Chippendale chairs featuring pagoda rooftops and corners, fretwork, and a few Gothic flourishes punctuates the look. Highlighting the kitchen’s Calcutta marble countertops and clean lines are modern, industrial-style pendant lights.
White kitchen with a marble island, black counter stools and industrial pendants
White kitchen with glass-front cabinets, a farmhouse sink and marble counters
“It was a last-minute idea to open up the breakfast room into the kitchen so that space would actually be used,” notes Goforth. “I love the double-sided glass cabinets that make the natural light cascade into the kitchen.”
Warm tones and luxe finishes make the master bedroom a true retreat. Ralph Lauren wallpaper sets the backdrop for a custom-fabricated bed finished in Schumacher velvet. Peacock Alley sheets, a pair of mirrored bedside chests from Worlds Away, and a seagrass floor covering from Creative Flooring all add special charm. The master bath features a posh herringbone pattern in Carrera marble, but the overall look stays clean and simple with a built-in vanity and plenty of natural light.
Warm tones and luxe finishes make the master bedroom a true retreat. Ralph Lauren wallpaper sets the backdrop for a custom-fabricated bed finished in Schumacher velvet. Peacock Alley sheets, a pair of mirrored bedside chests from Worlds Away, and a seagrass floor covering from Creative Flooring all add special charm. The master bath features a posh herringbone pattern in Carrera marble, but the overall look stays clean and simple with a built-in vanity and plenty of natural light.
White marble bath with a freestanding tub and a long double vanity
The bedrooms utilize harmonious color palettes and boast a mix of traditional and contemporary furnishings.
The bedrooms utilize harmonious color palettes and boast a mix of traditional and contemporary furnishings.
In the children’s rooms, color is key. Each daughter’s space has similar furnishings but in a different palette. Fabrics from Quadrille adorn the beds and windows, and a few accents from Pottery Barn keep the overall vibe kid friendly.
In the children’s rooms, color is key. Each daughter’s space has similar furnishings but in a different palette. Fabrics from Quadrille adorn the beds and windows, and a few accents from Pottery Barn keep the overall vibe kid friendly.

Sophistication resides side by side with comfort in this chic Texas dwelling—but the aesthetics have not always been this appealing. This house, near Rice University in Houston, caught the eye of a family of four, who fell in love with the parks and perks in the urban area. They acquired the then red-brick structure with high hopes for some makeover magic.

“It had classic bones but was somewhat outdated,” says Ashley Goforth of Ashley Goforth

Design. The award-winning designer teamed up with architect and builder Kurt Aichler, and together they reimagined the space, which included painting the exterior white. Notes Goforth, “The main design goal was to reflect the warm and giving personality of my clients, to have refined and beautiful interiors while still allowing her young children to be able to ‘be’ in the house as well.”

The Houston-based designer worked closely with the lady of the house to form a plan for the interiors. She says, “The homeowner is a lover of Chinese and African art, and she loves the color pink!” Citing the work of Lily Pulitzer and Mary McDonald as favorites, the homeowner gave Goforth plenty of direction but also allowed her to do what she does best—combine contemporary and classic elements in timeless ways.

The Houston-based designer worked closely with the lady of the house to form a plan for the interiors. She says, “The homeowner is a lover of Chinese and African art, and she loves the color pink!” Citing the work of Lily Pulitzer and Mary McDonald as favorites, the homeowner gave Goforth plenty of direction but also allowed her to do what she does best—combine contemporary and classic elements in timeless ways.

Gray walls became the backdrop to silvers and golds, and pops of pink brought it all to life. With a palette established, the designer found that the open floor plan brought with it opportunities for creative interpretation. “One room flows into the next,” explains Goforth, “so we had to have an element from each space flow into or draw you into the other.” For example, a dynamic Quadrille wallpaper in the breakfast room makes the space energetic and fun, while the colors used help link its look to the adjacent kitchen. “And of course,” says Goforth, “the color pink is echoed throughout the home.”

Indeed the spaces reflect a fresh feel, but the expert layering of pattern and texture, along with well-edited furnishings, bring a decidedly sophisticated look to the family home. To achieve this, Goforth walked the homeowners through the process of sorting the large collection of art and furniture they had amassed in New York City. She says, “We had to pare down a lot, to choose what would stay, to focus on what made the strongest impression.” With a bit of her signature razzle-dazzle and ample outdoor fabrics that are easy to clean, she produced beautiful rooms that are not only chic but also family friendly. And the homeowners loved it.

“In all projects, the most rewarding thing is the relationship built with the client,” says Goforth. Then there’s the tangible part of the project, actually choosing items and moving things—she compares the process to a puzzle. “There are a lot of pieces that look like they could fit, but only one does,” she says. “And this project was the perfect puzzle. All the pieces ended up in the right places.”

“Southern style to me is rooted in tradition but has a lot more depth, and is never boring.” —Ashley Goforth

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